Reputation Management
Pinpoint and track the spread of information that is shaping your company's reputation. Spotter's ability to listen to all public conversations on the Internet and in traditional media - and filter them for context and level of influence - means you will have as accurate a picture as possible of your operational landscape.
Crisis Management
Spotter's Crisis Management solution provides online monitoring and analysis to serve as an early warning system signaling when action is needed. If there has been negative publicity, Spotter is able to measure the sphere of influence the source has, the public reaction and the directional trend.
Spotter moves monitoring to the next level by combining highly sophisticated, professional analysis with state-of-the-art technology. We provide insight into strategy, marketing and communications through media, social media and internal sources.