WHITE PAPERS

 EXPERTISE – Making Sense of Twitter

Spotter’s White Papers   EXPERTISE   Making Sense of Twitter METHODOLOGY AND BEST PRACTISES. DOWNLOAD the Full Presentation » Spotter’s expert and Sophie Gubert, Analytics Director at Duke, were “Making Sense of Twitter” with a presentation of a client case study. … Continue reading

 EXPERTISE – How to get consumer insight from social media?

Spotter’s White Papers   EXPERTISE   How to get consumer insight from social media? METHODOLOGY AND BEST PRACTISES. From market research to conversation research? DOWNLOAD the Full Presentation » About Spotter Spotter, leader in the analysis of stakeholders’ opinions, provides you … Continue reading

 METHODOLOGIES – Methodology for Social Media Monitoring and Analysis

Spotter’s White Papers   METHODOLOGY   Methodology for Social Media Monitoring and Analysis. SPOTTER KNOW HOW DOWNLOAD the Full Presentation » About Spotter Spotter, leader in the analysis of stakeholders’ opinions, provides you with its decision making tools to bring insight … Continue reading

 MARKET SHIFTS & TRENDS – A shift in Marketing

Spotter’s White Papers  MARKET SHIFTS  & TRENDS   The Shifting Market. (The changing Face of Marketing) Building decision making tools in a rapidly changing environment. What are the drivers of the coming shift ?    - The Technology: ‘Convergence’ is underway … Continue reading